E-Tourism is about using Internet technologies to transform the way key tourism-promotion, resort management support and group marketing concept are performed. Its most visible form is online purchasing, either group package or individual package. E-Tourism is a modern business methodology in the tourism sector that addresses the needs of investors, organizations, and consumers to cut cost while improving the quality of products and services.
The term also applies to the use of computer networks to search and retrieve tourism information in support of human and corporate decision-making. With e-Tourism, companies reach more and different customers and gain exposure in new markets not covered by existing physical channels, thus increasing the profits.
Our e-tourism strategy is focused on our key web sites.